How To Convert PSD To WordPress

All great web design layouts start as PSD files before becoming web pages. Those who want their websites to have a custom design have to make sure they know how to convert plain layouts into active web pages. This method is known as slicing. It isn’t rocket science, but it requires a certain level of coding knowledge. Many people lack this knowledge, so they can either go for ready-made these or make use of a PSD to WordPress conversion service.

The biggest advantage of such services is that you can have a custom WordPress theme for your website or blog, without needing to write a single line of code. You can even sell unique designs to your clients, and then deliver them a fully functional theme. This is the dream of all art directors and designers who can create awesome layouts, but who lack the knowledge required to slice them and turn them into HTML or WordPress websites.

All you need to do to have your PSD design converted into a WordPress theme is to upload your design files and your specific requirements. Most of these services use experienced coders to slice your designs and turn them into web pages. Nonetheless, if you don’t want to benefit from manual coding, you can use an automated conversion service. They aren’t too bad, but you’d need to go through the files of your theme and make the required adjustments to optimize the code for search engines. If you don’t have any PHP and HTML knowledge, you should probably go for manual conversions, as they are performed with search engines in mind. Besides, manually created themes are thoroughly tested for bugs, crashes, and other known problems. The result is going to be a perfectly functional, ready to use WordPress theme. All that’s left for you to do is to install it on your website and define all your pages, menus, widgets and other elements. You may also need to upload your logo, but this is very easy to do, so you shouldn’t encounter any problems.

Last but not least, by using manual PSD to WordPress conversion services, you can rest assured you’re going to have the specific theme you want, as these companies would work with you until you are fully satisfied with the result. Automatic services don’t offer you this privilege. However, some of them are free of charge, so if you are financially challenged, you could use them to start with. Next, with a little bit of learning, you can tweak the resulting WordPress theme by yourself to make it suit your needs. You’d have to spend more time on your project, but you’d save the money you may not have.

As you can see, there are at least two ways to obtain a fresh and unique WordPress theme from a PSD layout. If you do care about your business, you should make sure your potential clients are going to remember your website, so consider making it unique.

5 Reasons To Use Responsive Web Design

Virtually everyone is connected online via their mobile devices. This is precisely the reason why you must consider using responsive website design to make sure you provide the best possible UX to your online visitors. Having one website that is compatible with multiple devices and screen sizes prove to be advantageous for your business. Even Google recommends it to all webmasters. If you’re still not convinced, then keep reading to learn the benefits of using responsive website design.

Improve Site Metrics

By enhancing the user experience of mobile visitors, you can also improve different site metrics that may be beneficial for your organic rankings. There’s no question that Google take user experience very seriously. It is used as one of their ranking factors, which explains why websites with outdated designs tend to rank poorly in the search listings. Having a mobile-friendly website can help boost site metrics including time on page, bounce rates and some pages per visitor. All this can influence your rankings and generate more traffic to your website.

accessing site on mobile device

Boost Organic Rankings

Google has made it clear that they favor mobile-friendly websites. Their Mobilegeddon update created a lot of significant changes in the search listings. Users had been able to see which websites in the results pages were optimized for mobile devices. Also, a responsive website only needs one URL and HTML regardless of the device used by visitors. This is a lot more efficient for search engine crawlers because there is no need to index different versions of the same site.

One Website Fits All

Perhaps the biggest draw of responsive web design is that it enables a website to provide the best user experience across all devices and screen sizes. It isn’t possible to determine the devices and screen sizes of your online visitors, which means you must be prepared at all times. Your site must also be able to provide a consistent user experience so that users wouldn’t have any issues browsing on mobile or desktop.

For instance, a user that searches a product using their smartphone may choose to continue surfing using the desktop. If the website is only optimized for mobile devices, then what the user will see is a stripped down version of the website, thus making for a less than optimal user experience.

Less Upkeep

If you have a separate desktop and mobile site, then expect your SEO campaigns to be a lot more stressful. On the other hand, a responsive website means you only have to worry about a single SEO campaign. This can help you save a significant amount of time and money. You must also consider using mobile-specific SEO strategies. For instance, you must learn how users search using their mobile devices. Mobile users may be more inclined to use certain terms, especially when using voice search. This entails expanding your keyword research strategy, but the extra effort will surely be worth it in the long run.

Increase Sales

Mobile sales have long surpassed desktop sales. This should be reason enough to make your website mobile-friendly. A well-designed website that provides a user-friendly experience can help generate more sales for your business. The different design elements of your website must be optimized depending on the device used by your visitors. For example, your text must be clear enough that it doesn’t require users to zoom into the page. Your call-to-action buttons must be big enough so mobile users can easily tap on them.

The immense popularity of mobile devices has forever changed the way people surf the web. To stay competitive, you must make sure that you use responsive website design to boost your organic rankings, make your SEO campaigns more efficient and ultimately boost sales.